When Family and Friends Won’t Support Your Project

By Wednesday, February 4, 2015 9 Permalink 24

Doodle style cassette tape vector illustration

I talked to someone recently that started a blog then quit. Why? Because she couldn’t get her friends and family to read it.

I talked to someone else recently that started a podcast then quit. Why? Because he couldn’t get his friends and family to listen to it.

Here’s the problem with thinking this way: You’re being ridiculously selfish.

Have you considered that your friends and family have different interests than you, or the possibility that they support you as an individual AND want you to succeed, but aren’t interested in whatever you’re creating? Yes, it’s possible.

If you’ve ever bought someone’s book or art, donated to a Kickstarter campaign, or signed up for some shit you don’t need or care about just to show support, you are proof. They don’t need to read every line or listen to every second every week.

They’ll be there when it matters. You can’t expect everyday.

Here’s the other problem with quitting due to family and friends: You’re letting others determine how great you can be. And to make it worse, you’re targeting the wrong audience. You want people that are interested in your topic. People that share your passion(s). Not friends and family members “trying to be nice.” Have you ever tried to be nice? It’s not fun. Why do you want people you love to not have fun? Anyway…

Not everyone’s gonna download your mixtape.

The truth is you don’t need everyone to download your mixtape. Just the right people. If you’re willing to look beyond those closest to you, you’ll find them. And when you do, you’ll wonder why you spent so much energy chasing approval of family and friends in the first place. I guarantee it.


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